Producers of goods so desperately fight for customer’s attention without realizing the package got much better comparing to a good itself. And even though everyone got over it when expectations don’t match reality, customers remain sincerely resentful that package designs trick them over and over.
Today we selected 20 examples of package designs that lie to their customers about their contents that it seems like they don’t regret at all!
The gift my sister bought for my little brother
But why the massive box Amazon?
This coffee capsule
I know it’s free chocolate, but still…
If you see only one part of a buy, then, maybe, another part doesn’t exist!
The chocolate box is made deceivingly large by the outer box
My sister got this for her birthday
Tricked by the packaging of my moisturizing cream
Bought a ball pit for my baby
So thankful for my singular candy topping
Thought I’d buy some coloured pens…. turns out every single one of them has blue ink
We are kind of used to reality being far from our expectations, but still fall into these marketing traps again and again!